Let’s make some citrus cleaner out of these lemons, shall we?

Yes, business seems unstable right now. It’s unsettling at best. But…

1. Send emails to your customers that are so encouraging (and real) that they become brand fans… and band together.

2. Create a clear brand message with the StoryBrand framework so you’re ready and resilient.

1.

How to Write Emails

to Your Customers About COVID-19

Not sure what to say to your customers in this crisis?
On this call, I’ll walk through how to write to your audience to inspire and encourage them – and to make them feel safe. 

We know what’s on everyone’s minds. So, talk about it. And change the story.
You can build an incredibly loyal customer base if you can help to pull them through this crisis. 

????And I’ll show you how to do it.

Here’s how the hour will work:

• Brief introduction: Why this time is a huge opportunity for your brand. 
• Best Practices for Talking to Your Customers About COVID: 15 minutes of tips to position your emails and a sense of safety & solidarity.
• Q&A: Tell me your audience and I’ll tell you what to write. 
• Great examples: A few emails I’ve collected this week that made me feel amazing – and love the brand.

3.

Marketing Made Simple:

Update Your Website & Funnels, Step By Step

The New StoryBrand book is out: Just in time to help you grow through this crisis instead of shrinking.

Marketing Made Simple: A Step-by-Step StoryBrand Guide for Any Business

In this keynote, I will walk through the changes you can make (immediately!) to your website and sales funnel. Step by step, you’ll be able to incorporate your brand story throughout your marketing and build a brand your people crave to hear from.

Here’s how the hour will work:

• Brief introduction: A quick review of the StoryBrand 7-Part Framework 

• The Keynote: 40 minutes to make notes on your website, lead generator, sales sequence, and nurturing sequences.

• Q&A

• Next Steps: Examples of amazing social impact company funnels

• BONUS: How your funnel can transform your customers’ mindset and start your movement.

You will want to have your website, lead generators, and email sequences ready to take notes on. You will be able to make changes immediately after the call!

Let’s make some citrus cleaner out of these lemons, shall we?

Yes, business seems unstable right now. It’s unsettling at best. But…

Look at the opportunity:

Everything is moving online… are you?

Everyone is fearful, stagnating or regressing… are you?

Use this time to position your business correctly, and make your customers feel safe and encouraged.

1. Send emails to your customers that are so encouraging (and real) that they become brand fans… and band together with you.

2. Create a clear brand message with the StoryBrand framework so you’re ready and resilient.

Keep Scrolling for Webinar Details????

& here’s a note from the host, StoryBrand Guide Katy Ward.

Hey team,

I’m here in Los Angeles in self-quarantine, and I’m watching our community rally in incredible ways. I’m lucky enough to be able to work from home, and I’m 100% committed to do my part to help small business.

It’s my mission to get these tools into the hands of every single at-risk business… especially the social impact companies among us.

These webinars are FREE and I will not make a sales pitch on them. Share them with whoever can benefit from the tools, the community, and the words of encouragement!

– Love, K

1.

How to Write Emails

to Your Customers About COVID-19

Not sure what to say to your customers in this crisis? On this call, I’ll walk through how to write to your audience to inspire and encourage them – and to make them feel safe. 

We know what’s on everyone’s minds. So, talk about it. And change the story. You can build an incredibly loyal customer base if you can help to pull them through this crisis. 

????And I’ll show you how to do it.

Here’s how the hour will work:

• Brief introduction: Why this time is a huge opportunity for your brand. 
• Best Practices for Talking to Your Customers About COVID: 15 minutes of tips to position your emails and a sense of safety & solidarity.
• Q&A: Tell me your audience and I’ll tell you what to write. 
• Great examples: A few emails I’ve collected this week that made me feel amazing – and love the brand.

2.

Building a Story Brand:

Grow Your Impact with a Clear Message

“Most people (and businesses) will stagnate or regress in this time. The opportunity is to be correctly positioned in the market for when this is over, and the economy floods with activity again.” – Don Miller, StoryBrand CEO

Ready to upgrade your brand story to increase your impact? This keynote walks through the 7 steps of the Hero’s Journey to create a clear brand message. 

????If you have a social impact company or a small business, you need these tools. Now is the time to refine your message and prepare an inspiring story to serve the world bigger and better. It’s also an important time to ensure you are ready for the marketplace to come back online… and the economy to rise after this crisis.  

Here’s how the hour will work:

• Brief introduction: What is StoryBrand? Who is it for? 
• The Keynote: 40 minutes to create your brand message as I walk through the framework.
• Q&A
• Next Steps: How to make your one-liner or elevator pitch, and what your very next step can be to make the most of this time for your business (and your community!).

3.

Marketing Made Simple:

Update Your Website & Funnels, Step By Step

The New StoryBrand book is out: Just in time to help you grow through this crisis instead of shrinking.

Marketing Made Simple: A Step-by-Step StoryBrand Guide for Any Business

In this keynote, I will walk through the changes you can make (immediately!) to your website and sales funnel. Step by step, you’ll be able to incorporate your brand story throughout your marketing and build a brand your people crave to hear from.

Here’s how the hour will work:

• Brief introduction: A quick review of the StoryBrand 7-Part Framework 

• The Keynote: 40 minutes to make notes on your website, lead generator, sales sequence, and nurturing sequences.

• Q&A

• Next Steps: Examples of amazing social impact company funnels

• BONUS: How your funnel can transform your customers’ mindset and start your movement.

You will want to have your website, lead generators, and email sequences ready to take notes on. You will be able to make changes immediately after the call!